About Us

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About Us

Our Vision

To be the leading Pan-African provider of holistic financial services

Our Mission

To champion financial empowerment in Africa through holistic financial solutions

Our Core Values

• Our clients come first
• We listen, learn, and improve
• We empower our people to thrive
• We serve with integrity
• We deliver with excellence

Our Brand Promise

Financial empowerment for you to thrive

Wendy Karimi – Founder & CEO | Lead Financial Consultant

Meet Wendy, a Financial Planning Expert passionate about financial empowerment. She is a Pan-African, a creative visionary, and an outlier whose journey is driven by faith, resilience, and ambition. Driven by a profound calling to empower others, she founded Nawiri with a mission to make financial planning simple, practical, and holistic—because finances should empower, not overwhelm. As she rewrites her story, she empowers others to rewrite theirs and take control of their financial future to achieve financial freedom.

With extensive experience in financial advisory and training, she takes a holistic approach to financial planning—helping clients build solid financial plans, grow wealth, protect loved ones, safeguard assets, and build lasting legacies. She provides financial literacy training and consultation on Financial Planning, Insurance, Savings & Investments, Legacy & Estate Planning (Trusts), and Business Consulting—ensuring every aspect of your financial life is strategically aligned.

Beyond her advisory work, she founded the Wendy Karimi Foundation to empower underserved communities across Africa through holistic financial and economic empowerment programs—expanding access to practical financial education and creating sustainable pathways to thriving, abundant lives.

As the founder of the Thrivers Movement, Wendy leads a global community of purpose-driven individuals thriving in their calling—collaborating to mentor, innovate, and launch initiatives that impact communities across Africa. She is also a sought-after keynote speaker on financial and economic empowerment, inspiring audiences with her insights.